Resilient Building Council

Building resilient communities!

Client:
Bushfire Building Council of Australia, Melbourne I 2021 

Deliverables:
Branding, MVP App for testing

Project Description: 
Insurance Australia Group (IAG) partnered with Bushfire Building Council of Australia (BBCA) to create tangible actions for property owners and reduce climate and natural peril risk. They are co-building a ‘home-assessment’ tool for existing homeowners to understand their level of bushfire risk. Furthermore, the product should provide them with tangible remedies to reduce their risk through property improvements.

Role & Team: 
Brand and Senior UI/UX Designer. Worked closely with the Project Manager, BBCA founder (Alex Freeman, Kate Cotter, Peter Li)

Further Reading:
BBCA Housing Retrofits, BBCA Star-Rating App

GOAL

How to build a strong, resilient and contemporary voice for the community?

Mood Board: 

Bushfire Building Council of Australia (BBCA) wanted to create a modern, contemporary and memorable brand breaking the notions of “Government needs to have a trustworthy aka boring look”

Mission Statement & Keywords: 

Bushfire Building Council of Australia (BBCA) main highlights were the words “Resilient” and “communities”. The key emotions were strength & people

Proposed Logo: 

Using a contemporary typeface and colour palette. Insurance Australia Group (IAG) partnered with Bushfire Building Council of Australia (BBCA) to create tangible actions for property owners and reduce climate and natural peril risk. They are co-building a ‘home-assessment’ tool for existing homeowners to understand their level of bushfire risk. Furthermore, the product should provide them with tangible remedies to reduce their risk through property improvements.